Which types of business is Fathom best suited for?
Industry: Fathom is suitable for any business, in any industry. Adoption isn’t specific to any industry verticals. Fathom is also specifically useful for franchise groups and other multi-entity organisations.
Size: Fathom is useful from the corner store to the listed company. However, Fathom is best suited to small and medium sized enterprises (SMBs). Fathom is less suited to micro businesses (1-2 employees).
Lifecycle: When implementing Fathom, we find that a business’s current lifecycle stage is really important. Businesses in the growth and start-up phases typically receive greater benefits from reporting which helps to better monitor, measure and improve business performance.